West Fusion Silver
The company "Reemtsma", located in Germany, in 1981 began production of a new cigarette brand, called "West". At first, the purchase of these cigarettes was possible only in a network of special tobacco stores. Now these European cigarettes are exported to about 100 countries around the world.
For a long time, the brand has been a sponsor of sports events. The West cigarette brand provided financial assistance to car racing teams competing in Formula 1. Thanks to this, the brand advertised itself as a tobacco product for men who are strong in mind and body.
2007 year made changes to the company "Reemtsma" — it became part of the "Imperial Tobacco Group". It is the 4th largest international tobacco organization in the world.
Distinctive features of cigarettes produced under the "West" brand are the traditional taste of the tobacco blend, minimalism in the packaging design, pronounced colors and neat shape.
The most important thing is the development and manufacture of high-quality cigarette filters:
1. Filter made of carbon and acetate is a cylinder made of acetate fiber, covered with paper on top. In addition to it, activated carbon is used, which performs the function of removing part of the harmful components of tobacco smoke.
2. Carbon version of the filter in the form of a mouthpiece-combines two segments that are filled with coal, acetate and air.
3. StreamTec Filter is a 2-section plastic construction. In the 1st section there is a classic carbon filter. After mixing with the air, the smoke enters the 2nd chamber, where a specially designed ‘StreamTec’ element is installed, similar in shape to a propeller. In it, the smoke is dispersed in a special way, allowing the taste of the cigarette to fully unfold.
4. Filter of the "Crush ball" system contains a capsule filled with menthol.
West Fusion line has a standard cigarette length, but also available in SuperSlims format. Tobacco product is equipped with a charcoal filter, making its taste much softer. The design of the pack is very modern: reflective logo, smooth shapes and enhancing the overall effect of the metal finish.